Running footwear has been in the spotlight in recent years. Barefoot v shod, stability v flexible, free runs, stacked rocker soles, carbon plates & light-weight trainers; big brand marketing teams adapt and adopt footwear concepts to be competitive in the ever-evolving athletic shoe market. Emily’s experience with creating custom shoes for top WTA athletes has her at the forefront athletic footwear technology.

Similarly, fashion shoes are a significant part of our days. Even when we’re wearing street sneakers over ballet flats and heels, they still lack appropriate support & comfort. Emily has spent over twenty years studying and developing the best engineering for high heels & flats, so come in and pick her brains on the best fashion shoes for your feet & try the Emily Braidwood insoles for yourself.

We see the good, the bad and the ugly when it comes to footwear. We see the success stories and we see the failures. It is all-too-common that a shoe contributes to an injury, either overloading the bone or soft-tissue due to an ill-fit or inappropriate support structure.

Our team are up-to-date with the current research, as well as the current makes and models to aid in your recovery and overall foot comfort. For the ultimate injury outcomes, shoes need to be prescribed effectively, be fitted well and replaced regularly.